The Kress rooftop was specifically developed as an exclusive nightclub and DJ. Driven venue located in the heart of West Hollywood. The design  included lots of “wow factor features” and unexpected visual surprises. The  clientele base included  celebrities, musicians, atheletes and high profile people. The concept was to create a super dramatic, sophisticated but at the same time “very funky” environment that was unique to the L.A. scene. This was the pace to see and be seen. In addition to being a nightclub, the rooftop space was developed with the flexibility to accommodate all sorts of special  events such as fashion shows, Oscar parties and the filming of many  television shows. Some of the key features include a circular bar with a center fire feature , platform cabanas that overlook Hollywood and funky center seating areas with firepits.